Marketing Solutions to Grow Your Loan Portfolio

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Audit: Complete Marketing Review, Recommendations & Roadmap

Marketing Review & Audit: A collaborative deep dive into your current (and past) marketing activities and results. The review will cover everything from creative and targeting to tracking and technology. We'll work with your team to understand the context and nuances of your business.

Actionable Recommendations & Roadmap: The detailed results of the audit will be presented so you can see what you are doing well, what needs work and recommendations for moving forward.

You will receive a list of actionable items that include the priority, impact and cost of each recommendation.

Marketing Advisory - "Gordon on Your Side"

Immediately Level-up your marketing capabilities without adding headcount. Add the expertise of a seasoned multi-channel marketer to your organization to provide recommendations, analysis and insights.

Advisory work may include:

Working sessions with your team to review campaigns, implement changes and teach them the critical "why" behind the changes being made.
Regular meetings with marketing, sales and / or agencies to discuss strategies and tactics.
Availability to answer questions, review campaigns, interview candidates and make introductions.
Special projects such as competitive and market research, data analysis and review / creation of marketing plans.

Immediately Level-up your marketing capabilities without adding headcount. Add the expertise of a seasoned multi-channel marketer to your organization to provide recommendations, analysis and insights.

Advisory work may include:

Working sessions with your team to review campaigns, implement changes and teach them the critical "why" behind the changes being made.
Regular meetings with marketing, sales and / or agencies to discuss strategies and tactics.
Availability to answer questions, review campaigns, interview candidates and make introductions.
Special projects such as competitive and market research, data analysis and review / creation of marketing plans.

Full funnel design, strategy and implementation to efficiently acquire new customers, including:

Identifying the channels and tactics with the highest likelihood of success.
Analyzing how your competitors are going to market, and what may be working for them.
Recommending technology, vendors and agencies when needed.
Launching, managing and optimizing your campaigns - from digital to direct mail and beyond.

Campaign Execution & Management

Full funnel design, strategy and implementation to efficiently acquire new customers, including:

Identifying the channels and tactics with the highest likelihood of success.
Analyzing how your competitors are going to market, and what may be working for them.
Recommending technology, vendors and agencies when needed.
Launching, managing and optimizing your campaigns - from digital to direct mail and beyond.

Marketing Solutions to Grow Your Loan Portfolio

Have a Question? Ready to Talk? Let's Connect

Full funnel design, strategy and implementation to efficiently acquire new customers, including:

Identifying the channels and tactics with the highest likelihood of success.

Analyzing how your competitors are going to market, and what may be working for them.

Recommending technology, vendors and agencies when needed.

Launching, managing and optimizing your campaigns - from digital to direct mail and beyond.

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Full funnel design, strategy and implementation to efficiently acquire new customers, including:

Identifying the channels and tactics with the highest likelihood of success.

Analyzing how your competitors are going to market, and what may be working for them.

Recommending technology, vendors and agencies when needed.

Launching, managing and optimizing your campaigns - from digital to direct mail and beyond.

​​

Have a Question? Ready to Talk?
Let's Connect